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Clickthrough To Merchant (CTM) Column

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JasperP
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Joined: May 28th, 2008
Posts: 45

Post Posted: May 29th, 2008 at 5:49pm Post subject: Clickthrough To Merchant (CTM) Column Reply with quote

Hey do you think you can add a "clickthrough to merchant" (CTM) column..

Basically... (# of Clicks into landing page) / (# of Clicks out to the merchant)

I like seeing the percentages of clicks going out to the merchant so that I can compare landing page effectiveness and stuff..

This is really helpful especially when it comes to sales type offers that involve the user pulling out their credit cards since those would happen less frequently...

Also, CTM is different from conversions/leads since the offer still needs to be filled out..

I use Google's Conversion code right now to do that... so I still have to login to see those numbers... but if you can add that in for 1.0.3.. that would be helpful! Thanks

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T202Wes
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Joined: Oct 20th, 2007
Posts: 4342

Post Posted: May 29th, 2008 at 8:43pm Post subject: Re: Clickthrough To Merchant (CTM) Column Reply with quote

JasperP wrote:
Hey do you think you can add a "clickthrough to merchant" (CTM) column..

Basically... (# of Clicks into landing page) / (# of Clicks out to the merchant)

I like seeing the percentages of clicks going out to the merchant so that I can compare landing page effectiveness and stuff..

This is really helpful especially when it comes to sales type offers that involve the user pulling out their credit cards since those would happen less frequently...

Also, CTM is different from conversions/leads since the offer still needs to be filled out..

I use Google's Conversion code right now to do that... so I still have to login to see those numbers... but if you can add that in for 1.0.3.. that would be helpful! Thanks

noted, CTR of the landing pages if what I got from there, I will get this in, this shouldn't be a problem it'll probably be on a new analyze tab. I should have it in 1.0.3 for ya!

-wes!

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JasperP
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Joined: May 28th, 2008
Posts: 45

Post Posted: May 29th, 2008 at 8:45pm Post subject: Re: Clickthrough To Merchant (CTM) Column Reply with quote

sweet! Thanks Wes

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ultimate
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Joined: Oct 20th, 2008
Posts: 11

Post Posted: Dec 1st, 2008 at 9:06pm Post subject: Re: Clickthrough To Merchant (CTM) Column Reply with quote

Thanks Wes! This is the best way we can track the effectiveness of our landing pages..... more clicks means more chances of a conversion.

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T202Wes
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Joined: Oct 20th, 2007
Posts: 4342

Post Posted: Dec 1st, 2008 at 9:08pm Post subject: Re: Clickthrough To Merchant (CTM) Column Reply with quote

it should be in there now

goto

ANALYZE >> LANDING PAGES

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bamtele


Joined: Jul 7th, 2008
Posts: 4

Post Posted: Sep 3rd, 2009 at 12:58pm Post subject: Re: Clickthrough To Merchant (CTM) Column Reply with quote

It would also be great to have it on the Keywords and Text Ads Reports

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