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The New & Improved Official Wordpress Plugin For Prosper202

The New & Improved Official Wordpress Plugin For Prosper202

If you are one of many millions of Wordpress users, you now have the simplest and most fastest plugins for working with Prosper202.

Today I'm happy to announce the launch of the Official Prosper202 Wordpress Plugin v1.1

We made it point and click simple to setup your pages or posts as Prosper202 landing pages. So there's no more need to mess with any code during the setup process.

Here’s a quick overview of how to go from zero to a live page with all tracking in place in about 4 mins.

 

The Prosper202 Plugin is a one year subscription license, and you can install this on as many Wordpress accounts as you want. You also get unlimited updates for 1 year.

Login to your Prosper202 Customer Dashboard Now to purchase the New & Improved Official Wordpress Plugin

Bonus: While you are there, checkout over $2000 worth of advanced marketing training for free.

A Smart AI Based Marketing Bot That Optimizes Your Campaigns

If you are actively tracking your ad campaigns and media buys, you already know the daily drill of logging into your tracking and analytics software, running reports, and spending hours trying to figure out the changes needed to keep optimize and scale your campaigns.

This is repetitive drudge work that can't be avoided, but what if there was a way to cut down and eventually eliminate much of the repetitive work?

We built you an automated chatbot based AI Assistant that does the heavy lifting, and surfaces actionable recommendations on changes you should make to optimize and fine tune your campaigns to profitability, and massive scale.

We call it the Smart Assist Optimizer and it's going to change the way you scale and optimize your campaigns

If you are working with a team of media buyers, this is going to be like having a senior media buyer by the side of everyone of your team members, allowing them to perform tasks more effectively even if they are inexperienced.

You'll also start to see how much money you've been leaving on the table. Our Smart Assist Bot never sleeps, doesn't get tired and most importantly it doesn't get bored of the task at hand. So it's going to continue doing its job at a constant level of performance at all times.

It will even get smarter and better over time as it learns more about your campaign, allowing it to more accurately suggest actions for you to take.

Interested? Our Smart Assist Technology will be exclusively for Prosper202 Marketing Cloud Clients. Sign Up Now To Get Access As Soon As We Launch

New Prosper202 Rapid Ad Builder Creates & Uploads hundreds of Ad split-tests Automatically

For many marketers, the process of creating and uploading multiple split tests with tracking fully configured is a tedious, error prone activity that can't be escaped.

How much do you look forward to writing headlines, ad copy, uploading images over and over again, as you work away at getting them all uploaded to your ad networks. There has to be a better way.

Instead of wasting hours manually building ads, what if there was a way to rapidly create all your ads once, and then automatically upload them in seconds to your traffic sources such as Facebook, Google Ads, Bing, Twitter or Snapchat?

With the new Prosper202 Pro Premium Edition, you'll rapidly scale up your ad campaigns while eliminating one of your biggest bottle necks in your day to day activities.

Prosper202 Rapid Ad Builder
Prosper202 Rapid Ad Builder

You'll instantly create hundreds or thousands of ad variations for testing and discover the best performing combination. If you setup 5 Headlines, 5 images and 5 body texts you will have 125 different ad variations for testing.

Prosper202 Rapid Ad Builder
Prosper202 Rapid Ad Builder: 36 Ad Combinations From 3 Headlines x 4 Images x 3 Body Copy Text

You'll have a direct API integration with your Facebook accounts. Prosper202 Rapid Ad Builder: Upload Ads To FaceBook with 1-Click

Prosper202 Pro Premium is Ready now. Ask your sales representative for details

The Rise Of Machine Intelligence For Automated Marketing

Over the past few months we've been spending time in our labs researching and experimenting with ways to make you a better, more efficient and profitable marketer with automation powered by Machine Intelligence.

The thing that has become very apparent is that access to quality & proprietary data is a crucial part of creating a system that learns and gets better over time.

However, in industries such as ours, giving up all your data to a 3rd party is like dropping your drawbridge, and allowing others to walk right across the protective moat you've spent so much blood, sweat, tears and money building and defending.

We are already seeing the big leaders in the field of AI sharing and open-sourcing their Machine Learning Systems. For example, late last year, Google open sourced their TensorFlow system. This is the same technology that powers their speech recognition, image search, and more.

So why would Google, Facebook, etc give away the results of millions or possibly billions of dollars of research, that could potentially create competition? The simple answer is that they have access to more training data than most competitors. Just look at this image showing the domains android apps are sending data to: You'll notice Google and Facebook domains are #1 and #2

http://thedatamap.org/mobile2014/mobile2014.png
http://thedatamap.org/mobile2014/mobile2014.png

Source http://thedatamap.org

When building a Machine Intelligence System, part of the process, is giving the system training data to learn from. In general, the more data the system can use for learning, the "smarter" more accurate it gets.

We are in an industry that's already been very data driving for years, and has rapidly been moving to high levels of automation and machine intelligence. To ensure that you remain relevant, your job is to amass and retain full control of as much relevant data as possible.

In the very near future, everyone is going to have access to easy to use personal Intelligent Machines that will assist in the optimization and monetization of impressions and clicks. Google's TensorFlow is already compact enough to run directly on your phone, and Apple's iOS 10 will have machine learning tech built into the software to add intelligence to the OS without sending data to Apple's servers.

In the highly competitive industries, we expect the need for on-premis self managed Intelligent Bots, that can train and learn over time with locally available impression, click and conversion data without sending it off to a 3rd party is going to be an even bigger deal.

The secret source that sets you apart from competitors, will be the valuable unique data you generate with each impression, click and conversion you pay for. Some key points to keep in mind are:

  • How easy is it to get access to the raw data to train your systems?
  • How many years worth of data do you have access to for training?
  • Does a 3rd party have access to your data, and if so, how likely are they to use that data to train their own AI systems to compete with you?
  • What are you doing to prevent data leakage?

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As I mentioned earlier, Machine Learning is better with more data. There will come a time where the algorithms and systems available will be able to operate and learn with less data points. For example, how is it that a toddler, can identify all cats after just seeing and interacting with the family cat? Current systems need tens of thousands of images of cats to be able to do what a toddler can do with just a few data points.

We don't know how far off we are from being able to train a system with minimal data, but until then there will be the occasional need for a central system to collect massive data, learn from it and make that available to everyone.

There's already technology out there to enable this to happen in a secure private way. Apple's machine learning systems will use something called Differential Privacy to anonymize data while still allowing them to provide valuable services to end users.

Expect to hear more about this tech as the need to keep proprietary data private becomes more important to marketers looking to maintain a competitive edge.

Our vision is that in the next few months and years, you will have access to Intelligent Bots that run on your own on-premise or cloud servers. The system will ingest data and learn from all data sources, such as trackers and marketing tools you use, automatically boot up GPU instances for Accelerated training, then shut them down when done. The results, (updated brain) then gets sent to your Intelligent Bot for use on live traffic.

As you may have guessed, we are investing heavily into AI and ML. As we have always done, a lot of our tech will be open sourced over time to help advance the industry and grow it, and some will remain proprietary.

There's a LOT of work and learning still left to do. We'll share our progress as we move closer to our goals.

Run Campaigns In Your Local Currency

If you are an international marketer working with a US based network, you will often have to work entirely in USD when many times it makes more sense to work in your own currency.

To get started you will have to be on Prosper202 Version 1.9.31 or higher. Here's how to upgrade from 1.9.30 to 1.9.31.

Click on My Account -> Personal Settings.

Next, scroll down to the section labeled Account currency and choose your currency. By default the currency is set to U.S Dollars, however you can choose from a list of 24 different currencies. If your local currency is not in the list, send us a message to get it added.

Here's a full list of all the currencies we currently support

  • U.S. Dollar
  • Australian Dollar
  • Brazilian Real
  • Canadian Dollar
  • Czech Koruna
  • Danish Krone
  • Euro
  • Hong Kong Dollar
  • Hungarian Forint
  • Israeli New Sheqel
  • Japanese Yen
  • Malaysian Ringgit
  • Mexican Peso
  • Norwegian Krone
  • New Zealand Dollar
  • Philippine Peso
  • Polish Zloty
  • Pound Sterling
  • Singapore Dollar
  • Swedish Krona
  • Swiss Franc
  • Taiwan New Dollar
  • Thai Baht
  • Turkish Lira
  • New as of April 25th
  • Chinese Renminbi
  • Indian Rupee

Now that you have the account currency set, when creating campaigns in step 3, you will have the option to choose a currency for the offer payout. In the example below, I have chosen Canadian Dollars.

Prosper202 Pro will automatically get the current exchange rates to show your payout in the currency that you selected.

See how in the image above. The $13.00 CAD payout was converted to $10.14 USD.

We understand that exchange rates fluctuate and change, so we made the design decision to lock the amounts to whatever the exchange rate was when the conversion happened.

That's all there is to it. Now your Prosper202 Pro will always show you your earnings in the currency that makes the most sense to you while allowing you to fully understand exactly how much you are earning from your campaigns.

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